the danger of humdrum limbo


lisa fabrega

I had a conversation last year with a potential client that broke my heart. She had a business that was doing okay. But she knew it was time to go bigger. To be seen by even more people. 

And yet, she’d been stuck for three years in a humdrum kind of feeling about her business. That’s a long time to be feeling that way. And it’s actually dangerous to allow yourself to stay stuck or in a repetitive pattern for that long.  


Because the longer you stay in a place of limbo, the more your confidence erodes. And the more your energy drains. Over time you become complacent and you lose your faith that anything could ever change.

You start to feel disillusioned and then you’re less inclined to actually get yourself out of that place into a place of greater expansion and joy. 

Then you settle for “decent,” instead of ecstatically great → which is what you deserve.

She was already starting to settle for “decent” when I got on the phone with her. But thankfully some tiny spark of curiosity urged her to reach out and speak to me because she was curious about the virtual Visibility Capacity retreat.  

As I dug deeper in our phone call, trying to get to the root of why she’d been in this “blah” place for so long, this is what came up:

First, she’d actually signed up for some pretty solid masterminds to up her visibility and take her business to the next level. But she hadn’t seen the results she wanted. 

She’d taken a leap of faith, spent a lot of money, and now felt disillusioned about investing in herself again because of those bad experiences.  

That was one thing keeping her stuck from moving forward: Fear she’d make the same mistake, investing in something that wouldn’t pan out, once again.

I hear this A LOT from women. By the time they find me, they’ve been wooed into investing a sh%t ton of money in fancy masterminds and strategic programs that didn’t give them the big business or career breakthrough they’d envisioned.  

(If I had a dollar for every time I’ve heard, “I’ve tried everything, nothing worked. You’re my last hope,” from a potential client…)

Whenever a woman tells me she’s tried all the strategies and 

the brilliant business coaches and there’s just something 

that isn’t working for them, it’s always a capacity issue. Always.  


It doesn’t mean the mastermind you invested in previously with lackluster results was bad or the coach/consultant sucked.  

It’s just that most strategic/business masterminds or career coaches DON’T talk about THE most important thing you need to keep growing: CAPACITY. (And FYI, one module on “mindset hacks” is NOT the same as working on your capacity.)

Secondly, when we investigated what ELSE was holding her back, this is when it really got interesting.

“Honestly, Lisa, I want to grow and be seen by even more people. It’s time. But I have some resistance because whenever I look at people who have the level of visibility I want, they all look and market the same. I don’t look like them and I don’t want to market myself like that. What I want to do with my life looks different from theirs. So if I have to be “them” to be visible, wealthy and successful… I feel like I’ll never be those things, so I’d rather not be visible and successful if that’s what it takes.”


She thought in order to make more money, she had to 

be someone she wasn’t and hide who she really was 

because “wealthy people don’t look/behave like me.”  


NO WONDER she was sabotaging visibility opportunities left and right, even when she was working with some of the best strategists out there. Why would she want more visibility if she had to be a fake version of herself to be visible? 

This had gone undetected by every mastermind and business coach she invested in for three years.  

I don’t blame the coaches. Most strategic coaches don’t stop and ask, “does this person have the CAPACITY to actually implement the visibility strategy I’m teaching her?” They’ve been hired to just give you a strategy. So technically, they did their job.

Have you ever felt this way? SO many womxn have a similar story.  

And if you’ve felt any variation of this, this is a Visibility Capacity issue.


I want to tell you, you don’t have to “be” what you think “wealthy womxn look like.” You just have to allow yourself to be fully seen. THAT’S Visibility Capacity. You can be wealthy AND let yourself be fully seen. They are not contradictory. 

When you have Visibility Capacity, you don’t give a f%&k about what everyone else is doing. You show the world YOUR version of wealth and as a result, you’re financially successful because being fully seen is the most magnetic marketing strategy out there. 

The places where you’re hiding who you are, are the places you’re leaving mountains of money on the table.

You can have a multi-million dollar business and not own a Fendi bag or have the perfect “girl in a Paris cafe” photos on your Instagram account. Hell, some of the millionaires I know don’t even HAVE social media accounts OR snazzy websites. And the richest man I’ve ever met was wearing a pair of $45 sneakers from Wal-Mart.

Performing wealth is not the same as actually having and embodying it.

Consider that perhaps the reason you’ve not gotten the results you wanted yet, or the reason you’ve been feeling a little stuck is NOT that you don’t have the right strategy. It’s that you don’t have the CAPACITY.

You might be subconsciously hiding or holding back because you’re afraid to let yourself be FULLY SEEN. You might feel too weird, too different, too fat, too old. All of these things are Visibility Capacity issues that are costing you the wealth and life you deserve.

What happened with this potential client in the end? 

She attended the virtual Visibility Capacity retreat. Had a HUGE breakthrough during the retreat, and a few weeks after attending, she sent my team a message:

“Please tell Lisa that I just made what I make all year in just a few weeks!! This virtual retreat helped me stop hiding and I ended up showing up fully in my latest launch and I got more than double the enrollment numbers at my new price. People loved the real me! I’m so happy right now!”

Proof that you can be visible HOWEVER YOU WANT. Manolos and Gucci not required. (And if you love those things, rock that sh$t out sister!)

That’s Visibility Capacity.


PS: If you know something is holding YOU back from being fully seen in your work, I’ve JUST opened up a rare opportunity to retreat with me virtually.  

The virtual Visibility Capacity retreat is focused ENTIRELY on expanding your Visibility Capacity, helping you identify what YOUR particular Visibility Capacity issue might be and how to EXPAND that capacity so you can get to your next level visibly and financially. 

If you want the details, head here. Heads up, we are about 50% sold out already, so this is one you’ll want to take fast action on.  

I’ve made this one super affordable because Visibility Capacity is a big issue affecting womxn in all levels of career or business. I know there are lots of you curious about capacity and want to get a taste of what it’s like to work with me before you go further. This is an excellent way to do that and see if capacity work is for you before you dive in deeper.