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From the blog…

 The No-launch, $200k Day

You can have a $200,000 sales day without launching.  You can sign six-figure coaching clients without getting on a single sales call. You can book epically visible speaking opportunities while luxuriating on vacation. You can double your business revenue while taking a month off to spend time with your family. You can have a seven-figure business without having to post on social media constantly. More visibility does NOT have to equal more exhaustion & overwhelm. These are real results taken from my and my clients’ lives and businesses after I worked with them.  How did we get results like this?...
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At A Loss For Words

I’m at a loss for words…Last Friday, within less than 24 hours after I announced I was bringing back the all new, fully updated, Epic Visibility Challenge (after closing it for a year and a half), THIRTY of you had already requested the secret link to sign up.  We don’t even have a sales page yet (we’ll have that ready for you in just a few days)! First, it tells me how much trust we’ve built with each other here over the years, where you know this challenge is going to be so good, you don’t even need to see...
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Why I Stopped

When people ask me about 2022, I say it was a challenge. But not in the way you might think. Looking back, it was a GOOD challenge, but it wasn’t always “easy.” For 14 years I’ve supported you with my insights on how to expand your capacity for more visibility and profitability without burnout or overwhelm. Because EVERYTHING that makes your business successful depends on your relationship to visibility and your visibility strategy. Our most popular events that have always sold out have always been about VISIBILITY. The Epic Visibility Challenge. The Visibility Capacity Retreat. Visibility Intensives. Etc… In 2022...
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I’m Going to Be Blunt…

I’m going to be blunt, [First Name], Most masterminds are not worth your time or your money.  But Visibility Vortex™ isn’t your typical $20,000 mastermind. In fact, it’s less than half the cost. On purpose. Because in every single way, I wanted this mastermind experience to be different.  To offer you something NEW. Our industries are shifting. You are shifting. The ways you want to scale visibility and profitability have changed. You want the big profits AND the ease. You want to do it your way.  The aligned clients. The spaciousness in your calendar. The big, beautiful revenue just flowing...
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The Worst Year of My Life

Have I ever told you about the worst year I ever had in my business? I often refer to it as “the year of no sleep.” I got my first gray hair that year. It plunged me into deep self-doubt, and it was the one time in 14 years that I seriously considered shutting everything down. Thankfully, it was also the year that set me on the path to do what I do today- which is helping YOU get epic visibility and profitability in an aligned way - without overwhelm and burnout. Let’s go back to 2014 when my business...
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Are You “Pretzel-Ing”?

“Lisa, I know how to make money- that’s not the problem. Last year I had a $150,000 launch. But I also felt like I had to launch in the way I was ‘supposed to’ and though happy with the results, I felt drained AF after. I just want to be able to make that kind of money without having to face-plant after the launch. I want the beautiful revenue, the big visibility, AND to feel spacious and peaceful while doing that. I want to feel like there’s always time to do all I want, extra cash in the bank, and...
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You Deserve More Than This

I was sitting on my back porch drinking my homemade morning latte when the email came in… “I’m shutting everything in my business down and taking an extended period off, I don’t know what will happen during this time or what it will mean but thank you for being part of my community and I’ll see you all on the other side.” You might think I am describing a particular person, email, or moment in time, but I’m not. It’s simply a cinematic re-enactment of an all too familiar story and pattern I’ve seen emerge in the past several years....
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Why I Stopped Hosting Masterminds

I’ve never liked the phrase, “you can’t have your cake and eat it too.” Even as a child, I bristled whenever I heard someone say it. I didn’t understand how humans had gotten this idea that only one option was possible. Why not open up to the whole cornucopia of possibilities we could craft a life from? Why couldn’t I visually enjoy the cake in my hands and delight in the flavors exploding in my mouth and satiating me?  My special genius has always been to revel in “and.”  I refuse to let anyone or anything tell me (or anyone...
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What Women CEOs Can Learn From Men

Have you ever considered the reason your next level of visibility, profitability & impact feels draining is because… you keep disqualifying yourself? In 14 years of coaching both men & women, I've noticed a trend. Men always ask for more money, set more grandiose goals without shame or questioning themselves, and apply for my programs even when they don’t meet the criteria 100%.  Women often do the opposite. (And, of course, it's because of social conditioning.)  There are literally statistics and studies out there about this! Women don’t consider themselves as candidates for opportunities unless they meet the criteria 100%....
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I ghosted…here’s why

So you may have noticed I haven’t posted in a while…and I did this on purpose. This isn’t a “popular” tactic that many people talk about. It probably feels contradictory to what I often tell you about the importance of being consistently visible.  But that’s the thing I love about being an expert in helping CEOs step into epic levels of visibility, profitability, and impact. Two things can be true at once, depending on the season your business is in and the intention behind it.  When I teach this  “permission to ghost” tactic to my most successful CEO clients,  it...
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